Product Overview
An informatively illustrated guide to business principles by a professor, entrepreneur, consultant, executive, and Harvard Business School graduate. Success in business--and in business school--calls for a broad knowledge base and the ability to turn it into action. This accessible book provides a thorough grounding in the principles most essential to the study and practice of business, from corporate organization to maintaining customer satisfaction. Lessons include: - key elements of organizational philosophy, structure, culture, and behavior- ways to grow a business in new and existing markets- why fast-growing companies may be chronically short on cash- how to manage and interpret data when weighing a decision- how to run a meeting most effectively- how social and environmental responsibility can be good for business 101 Things I Learned(R) in Business School will appeal to students seeking traction in a demanding curriculum, to self-made entrepreneurs looking to improve their business practices, and to seasoned professionals seeking a refresher on core principles.
